Q-commerce is in the limelight and Grofers (call it ‘Blinkit’ now) have revolutionized the actual power of E-commerce. So, why is this fuss? Was it really needed–this rebrand name change? Let’s break down the essentials of next-generation online sales dynamics and their related business strategies.
Did you know that by 2025, the Q-Commerce business will hit the $5 billion mark? So, probably Blinkit has aced their branding strategy a little ahead of the competitors. In fact, Dubai is geared for a massive Ecommerce sales model in 2022.
Branding services include brand name change and before we had listed various companies who had aced up their business with a brand name strategy. Well, if done right, it works! Recently, Grofers supported the same daring outlook. From now on, we get to see only Blinkit and bid farewell to Grofers.
Ecommerce has transformed immensely over the years. The pandemic has sped up the process a little further. One such impactful change in online sales models is Q-Commerce. It is better known as Quick Commerce.
Quick Commerce ensures they deliver products to the doorstep. In fact, they facilitate delivery with speed without compromising on the quality of the product or reducing the delivery service.
In Blinkit, they promise to deliver the products within 10 minutes of your order. Within a blink, you can have the product on your doorstep. The move was pretty fast, but genuinely has grabbed the final customer’s attention!
Q-commerce websites are dynamic and will need to work in tandem with the regular technological upgrades.
Grofers had undertaken a major rebranding strategy tweak. You too can! Refining your offline businesses to online platforms is being smart these days. Join the bandwagon of eCommerce sellers with proper insight and talented teams to back you up. Need some insight on our Dubai-based branding works? Take your business to the next level. We ensure to amp up your social media presence coupled with the perfect branding insight from our experts.